Updated September 2020 Over the last decade I've read a lot of LinkedIn profiles. I've helped thousands of professionals improve their own profiles. And I do a lot of networking and selling so I'm always looking at what people write about themselves. And here's the reality: Not all profiles are good. Sure, some of them are really useful. I can read the profile and understand what the person does, who they work with, and why I would want to connect with them. Others miss all of those main points. This is important. Because if your profile isn't useful to your reader, then you are shooting yourself in the foot. Engage … [Read more...]
How to Help Your People Fail
When I was a young sales manager, one of the most challenging parts of my job was having 1-on-1 meeting with my sales reps to assess their performance. It was easy to do when they were rockin'. I'd give them a few pointers and some words of motivation and send them back out. But when they weren't doing well it was another story. It can be really hard to fail. It can be even harder to watch someone fail. It's the worst when you have to watch people fail... and you're their boss and the one who is supposed to address that failure. Manage Through Failure I think this is why so many competent individuals are such struggle as managers and … [Read more...]
My Trick to Successful First Dates (It Works on Networking “First Dates” Too!)
Updated October 2018 I wrote this article about how to do well on first dates (because I was going on a lot of first dates and I was struck by how awkward they can be). I realized that the tool works just as well when you grab a cup of coffee or lunch with a new networking partner...which is basically another form of first date. So whether you are looking for a referral partner or a spouse, I hope this will help! Most of us dread first dates. It's a weird combination of job interview, etiquette test, and fashion show that we submit to in the hopes that a) we like the other person and b) the other person likes us. And the most "useful" … [Read more...]
Should You Really Put Recent College Grads in Charge of Your Social Media?
"Give the job to Mikey, he understands this stuff!" "Mikey" in this scenario is a 24-year-old recent college grad who is looking for his or her first job in marketing (or probably anything because of the crappy job market). "This stuff" is the entirety of your company's social media marketing and branding work. Strategy, tactics, execution...the whole shebang. Instead of kids trying to get their brother to eat cereal, it's executives trying to fill their social media positions. It's an understandable response considering how quickly social media has evolved and how much influence it is exerting on business. Trying to keep up with … [Read more...]
Leadership Lessons from The Commitments
When people ask me about my favorite movies, they're usually unprepared for one of my top choices, The Commitments, the tale of a scrappy Dublin soul band struggling to break away from the travails of working class life. Even though many people haven't seen (or have even heard) of it, the exploits of Jimmy Rabbitte and his band have deeply influenced my approaches to music, business, and life. The fact that it's also full of witty Irish repartee and has a solid soul soundtrack helps a little bit. There are some powerful lessons on leadership that can be pulled from the story. Are you putting together a soul band or a new … [Read more...]
Don’t Worry about Keywords on Your LinkedIn Profile
I'm always looking for a few good tips on improving the LinkedIn profile (and I want to keep tabs on what everyone else is talking about). So I read a lot of articles that are some variation of "X number of ways to make your LinkedIn profile work for you". Most give solid foundational tips for the profile. But I see one idea over and over again that I have to say something about. It seems like basic advice but I think it's actually counter-productive. I cringe every time I see it because it's horrible advice to give someone who is reading an article on the basics of writing a LinkedIn profile: Create a keyword-rich summary and … [Read more...]
One of the Best Time Management Tools I’ve Found
I recently visited the Zen Garden at the Chicago Botanic Gardens, and found it a profoundly calming experience. Like many of us, I find myself bouncing around from activity to activity during the day. My mind is usually even more frantic as it works on what I need to do in the future and what I've done in the past. And, oh yeah, tries to pay attention to what I'm doing right now. For a few moments I was surrounded by the quiet in the Zen Garden. I could almost feel the cogs in my mind slowing down. My breathing became deeper and more relaxed. I was peaceful and felt a sense of clarity that is often elusive. When You Are Busy... … [Read more...]
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