Early in my career, I had a mentor that shared one of the secrets of happiness as a business owner: "When you're working, work. When you're not working, don't work." That might sound obvious, but the week between the holidays is an easy opportunity to not live by that credo. It can be challenging to approach the last week of December the same way you approach the rest of the year, but that doesn't mean it has to be wasted. I collected ideas from some of the top experts out there on how you can use this week to skyrocket your 2018, even before it happens. Escape the Black Hole between Christmas and New Year's It can be tempting to … [Read more...]
Create Massive Leverage with the Last Week of 2016: 15 Experts Show You How to Master 2017 Now
Because I’ve been in sales and entrepreneurship my entire career, I have a slightly skewed view of the last days of the year. While my friends and family were often taking days off to calmly wind down the year, I’d usually be neck-deep in spreadsheets and napkins full of sales projections. Of course, that is if I wasn’t desperately trying to find a prospect who was in their office so I could hit my year-end numbers or get a head start on my goals for the next quarter. You've probably had some similar experiences. As I continue to work with sales professionals, business owners, and entrepreneurs, I’ve found just how important this … [Read more...]
Do You Want to Start a Podcast? Here’s What I Learned from my First 11 Episodes
With Season 1 of our podcast, Beer, Beats, & Business wrapping up, I wanted to share some of the lessons that I learned from my first few months into the podcast world. It's been a lot of fun, and I'm proud of what we've created so far. If you are looking to start your own podcast, these concepts will steer you along the right path. They apply to much more than podcasting, though. Whether you are starting a podcast, a book, a blog, or a business, these ideas are totally relevant. 1. Now is Better than Perfect The podcast idea started kicking around my head 6 months before I got around to starting. I knew a little about audio … [Read more...]
How to Find Harmony in Business Like a Zen Master: Balance Strategy and Tactics
What's more important: strategy or tactics? What's your first impulse? Don't worry about getting the right answer, because there isn't one. It's a trick question. I think it's a false dichotomy and that neither is more important. It's likely, though, that your knee-jerk response favored one or the other. There's nothing inherently wrong with that, but it's worth noting which way you leaned. Your unconscious tendencies have a strong impact on where you put your focus. This means they also can give us clues as to what we are missing. I've built my career looking at how professionals can be more successful by paying attention to how … [Read more...]
Create Momentum First
And We’re Back at the Beginning
In the closing days of 2014, are you looking back at the year that passed or are you looking forward into the next? I've found that most people do one or the other. They rehash the previous year, the good or the bad, and rate themselves on how it went. Or they plan out the upcoming year, with goals, resolutions, and dreams. Sometimes, in a fit of introspective intensity, they do both! Which is better? I'm sitting at my desk, thinking about what I want 2015 to look like and the goals of 2014 that I hit (wrote a book) and missed (did not learn Spanish fluently). And I realized that the analysis of the past and the dreaming of the … [Read more...]
Should You Really Put Recent College Grads in Charge of Your Social Media?
Here's the 21st-century business version: "Give the job to Mikey, he understands this stuff!" "Mikey" in this scenario is a 24-year-old recent college grad who is looking for his or her first job in marketing (or probably anything because of the crappy job market). "This stuff" is the entirety of your company's social media marketing and branding work. Strategy, tactics, execution...the whole shebang. Seriously, take the two boys from this commercial, replace them with two middle-aged professionals, fill the bowl with a full serving of social media, and the conversation is exactly the same. It's an understandable response considering … [Read more...]
