It’s hard to stand out in our noisy world. People are exposed to hundreds, if not thousands, of messages a day and yours will easily get lost in the shuffle. It’s important to create a strong personal brand that your networking partners can associate with you. I call it “planting a flag”. If you can’t be clear about what you do and why you are good at what you do, there’s no way that your network will be able to connect you with opportunities and resources. Your message will degrade every time it’s passed along (like the children’s game Telephone), so the more clarity you create from the start, the stronger and more lasting your message … [Read more...]
David is an internationally-recognized keynote speaker, sales trainer, and business coach. He focuses on bringing the human-to-human back into sales, social media, networking, and entrepreneurship.
He is the best-selling author of 12 books on sales, networking, social media, and entrepreneurship. And he is also a prolific contributor to blogs in the sales and marketing space.
His goal is simple: help people become RockStars in their professional lives so that they can have a positive impact on those around them.