One of the challenges with using social media for business is that it's so new. LinkedIn has over 500 million professionals on it, but it's not even 15 years old yet. It makes perfect sense that we're still grappling with how to actually use the platform in our day to day business lives. Especially because in business, there's a lot on the line. We know that if we post an embarrassing picture on Facebook, a few of our work friends might see it. But if we make a mistake on LinkedIn, all of our professional connections will see it and it could hurt our career. I was recently talking about how to ask LinkedIn connections for help with a … [Read more...]