If you read Peter Theil's Zero to One (which you should, check out my reasons why here), you will come across a short section where he tells budding entrepreneurs how to market, sell, and distribute their new idea.  He's trying to tell them why so many entrepreneurial products/services tend to fail: not because of a bad idea but because of inappropriate sales channels. Are You Selling in the Dead Zone? The book is focused on entrepreneurs, but there's one graph that stood out to me because it made all of my sales receptors tingle.  While it's unintentional, it clearly lays out how sales has changed in the world of the internet, and why … [Read more...]