There's an often-quoted, always mis-attributed aphorism that goes, "If you always do what you've always done, you will always get what you've always got." It points to the fact that if you want to get different results, you have to change your activities. If you want to different outputs, you need different inputs. Sounds simple, right? But if it's simply a matter of different inputs, then why do many of us consistently fail to change our sales results? It's because at the beginning of each new year, each new quarter, and each new sales contest, salespeople sit down and promise themselves (and their sales managers) that it's … [Read more...]