This article was originally published on January 28th, 2011. And after doing months of press for Networking in the 21st Century, it has proved invaluable! It seems that Good Press is the holy grail that every company and organization is chasing after these days. From the the biggest multi-national corporation to the newest one-person start-up, everyone is looking for that elusive media fix. Because of that, there is an overabundance of books/articles/websites that all promise to share their “secret” to getting media attention (most of them extolling the virtue of their particular style of press release writing). Mark Mathis’s Feeding … [Read more...]