As far as personal brands go, "The Hardest Working Man in Show Business" is a pretty good one. Everyone knew who James Brown was and why he was so good at what he did. And it helped that he had his own personal hype man, Bobby Byrd, who would tell everyone James's many titles and sterling attributes before, during, and after his songs. Unfortunately for you, though, there's no hype man following you around who will brag about your professional track record. And we don't hype ourselves, either. We don't let our network know about our strengths, experiences, and the successes that we've had. This comes back to haunt us when we reach out … [Read more...]