I’ve been speaking and training on networking for years, and in all that time, I’ve only met a handful of people who feel they really have their hands around their networking. Most people sullenly acknowledge that having better professional relationships would help, but stress that they just don’t have the time or attention.
Too often we wait until we need something from our network before we reach out. That never works since it comes off as self-serving and desperate (because it is). But you don’t have to wait. Even if you don’t need anything, in fact especially if you don’t need anything, you should be investing in the important relationships in your business world.
You might not know who to talk to or what to talk about, so here are 5 conversations you can have this month. Just one cup of coffee or lunch a week, and you’ll find a wealth of opportunities coming your way.
The Five People To Network With Now
1. Your Boss
Sure, you meet with your boss all the time…but it’s not for networking. Ask to have some dedicated one-on-one time with your boss over coffee or lunch. You can even impress her by asking for a pre-work coffee so it doesn’t infringe on work time. The goal isn’t to wheedle into their good graces or brown-nose, the goal is to take a little time to find out what she is thinking about professionally. You boss has a valuable perspective, and it can be helpful to tap into her expertise.
Some good questions to ask:
- What projects are you excited about that are coming down the line?
- What skills and capabilities do you think are going to grow in importance next year?
- How can I help you in 2017?
2. A Successful Colleague
It might be the recognized veteran or the up-and-coming star, but reach out and get to know them beyond just their job title. You can only connect so much in a staff meeting. It’s a cliche (a true one) that successful people surround themselves with successful people. Find out where they put their attention and energy, and you’ll walk away with some great ideas for your own work. And there’s a good chance that you can reciprocate with some ideas of your own.
A few great questions:
- What has been your biggest win lately?
- Where do you think you’ll put your focus in the next 6 months?
- How can I help you in 2017?
3. Your Favorite Customer
There’s nothing wrong with networking with people that you like. Doesn’t it make sense to spend time with people that you enjoy? Whether it’s an external company client, or a someone that you work to support internally, take the opportunity to build a stronger relationship with them. Not only will it make your regular interactions more effective and efficient, but it will give you insight into what’s important to them so you can find long-term opportunities to serve them.
Start with these questions:
- What new trends are interesting to you?
- What is the biggest challenge that you are facing right now?
- How can I help you in 2017?
4. An Amenable Competitor
It’s easy to think of the world as a zero-sum game, but except in a very few cases, collaboration leads to a bigger pie for everyone. You don’t have to become best friends or give away all of the company secrets, but it make sense that someone who does something similar to you will be able to understand the ups and downs of your role. Life is too short to be paranoid. Take the first step to creating rapport with the other people in your sphere of influence.
A few simple inquiries:
- What do you think your biggest opportunities are in 2017?
- What are you trying to get better at?
- How can I help you in 2017?
5. Someone in a Totally Different Field
It’s too easy to put career blinders on. You can wake up one day and realize that everyone you interact with is in the same field and thinks about things the same ways. Getting new and fresh ideas and perspectives is always valuable. If you are an engineer, reach out to your professional musician neighbor. If you’re a graphic designer, reach out to your old roommate who is a computer programmer. It will be invigorating, insight-provoking, and probably a lot of fun.
Ask them:
- What do you like best about what you do?
- Where do you see your field in 3 years?
- How can I help you in 2017?
The Networking Secret
The trick to all of these conversations? Go in with an open agenda and focus on finding out about the person on the other side of the table. If you spend your time looking for ways to help them, you’ll be surprised at how much they’ll want to help you.
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A version of this article appeared on Spin Sucks and referenced getting into these networking conversations before the end of the year. But here’s the deal, it’s always important to be proactive in building and cultivating your network. Don’t wait until you need something. Reach out to someone today.