Hi Greg!
It was great to speaking with you about the steps you are taking to get your team ready for the new world of digital engagement! You’ve already taken the first steps and I’d be excited to work with you and the team to really integrate theses tools into your daily business.
I’ve mapped out a proposal below based on your two upcoming meetings in April and July. Happy to continue to tweak and customize this so it supports the exact content you want to share.
Based on our conversations, here’s what I would suggest:
Team Meeting (4 Live/Online Sessions):
1.Making LinkedIn Work: Creating Connections with Prospects and Clients by Amplifying Your Personal Brand
Purpose: Guide the team through profile optimization and updates and give them the tools and guidance for a robust LinkedIn presence.
In a world soaked in technology and information, we are longing for human connections and relationships. The secret to selling success lies in our fundamental capacity to connect with other people on a human-to-human level. Leveraging digital communication platforms like LinkedIn enables you to position yourself as the resource your clients want and need to work with.
Learn how to:
Understand the opportunities and pitfalls of our digital-first business world
Create a robust digital presence that attracts your ideal clients and partners.
Cultivate relationships in the short- and long-term to uncover business opportunities.
- 90-minute virtual training (open-laptop) where we go through best practices and the template to help attendees optimize their individual profiles.
- Additional follow-up webinar (60-minutes) 1 week later to answer all attendee questions.
- All attendees will receive a copy of digital copy of Networking in the 21st Century on LinkedIn.
- Attendees will receive a digital Certificate of Completion denoting their Optimized LinkedIn Presence.
2. Building Relationships with Prospects and Clients by Combining LinkedIn Engagement and Offline Conversations
Purpose: Create engagement and value-building conversations on a regular basis and also share organizational content organically that creates new opportunities and moves existing ones through the pipeline.
LinkedIn has become a key tool for business engagement, especially in 2021. But are you taking advantage of all the opportunities it provides? You need to establish a credible presence and leverage it to build your professional influence. Learn how to use LinkedIn to establish a brand, share content, and develop relationships with clients, employees, and partners.
Learn how to:
Develop a plan to grow your network
Curate content from internal and external sources
Learn how to create and share content to engage your connections
- 90-minute virtual training (open-laptop) where we go through best practices and the template to help attendees optimize their individual profiles.
- Additional follow-up webinar (60-minutes) 1 week later to answer all attendee questions.
- All attendees will receive digital planning and strategy documents to use in their practice.
- Attendees will receive a digital Certificate of Completion denoting their LinkedIn Engagement Training.
Investment
For the entire program, the investment would be $4,250.
That includes the live sessions, 1-year licenses for recordings, digital book copies for the participants, and pre-call marketing support (for example, we can do short “teaser” videos.)