When professionals first get serious about using networking to build their business they naturally start by asking how they can meet more people, and how they can get more business from those people. That’s just the first part of the networking process, however.
Top networkers know that it’s not only about developing a lot of connections; a great networker is also focused on making sure those people are connected to each other. By doing so they are helping the people in their network be more successful. They are introducing potential clients and business partners, possible mentors and friends. This leads to a “sea-level” change which everyone, including the person making the introductions, can benefit from.
To make sure you are reaping the rewards from a robust, interconnected network, you want to introduce your connections in the right way. If you don’t give them a framework for their conversation at the beginning, it’s awkward and the new relationship will more than likely fizzle. You want to give them the reasons you are making the connection; and you want to give them a place to start talking so they have an “onramp” to the conversation. This ensures that they’ll continue the conversation when you aren’t there.
And that’s the trick. Once you’ve introduced them and you’ve gotten the conversation started- get out. It’s easy to want to stay and bask in the adulation of your network, but don’t. Exit the area (metaphorically). Then they can talk about how awesome you are. Here’s how it sounds: